At Apple Honda we are making every effort to ensure that you receive the same level of excellence that we have always strived for in the past. Due to recent semi-conductor shortages we are experiencing nationwide we want to ensure that you still get the new Honda that you deserve. We are currently taking orders on incoming vehicles and have a great program recently put in place to help those of you who are coming close to your end of lease maturity dates with American Honda.
If you lease your Honda, you can take advantage of our Honda Lease Loyalty Plan and get a payment quote protection if you order a new model, complimentary first month payment, and more!
INCOMING NEW CAR MODELS



2022 Honda Civic Sedan 2.0L


Sport

Model ID: FE2F5NEW 

BK/BK  

BT/BK 

GC/BK  

SI/BK 

+WX/BK 


2022 Honda Civic Hatchback 2.0L


Sport 

Model ID: FL2H8NEW   

BK/BK 

RE/BK 


Sport 6MT

Model ID: FL2G8NEW

+BL/BK 


2022 Civic Sedan 1.5T


EX 

Model ID: FE1F7NJW

BT/BK 

GC/BK 

+WA/BK 


TOURING

Model ID: FE1F9NKNW

+WX/BK 


2022 Civic Hatchback 1.5T


EX-L

Model ID: FL1H7NJNW

GD/GR 



Sport Touring

Model ID: FL1H8NKNW

+WX/BK 



2022 Honda Insight


EX

Model ID: ZE4F5NEW

+BF/IV 

BK/BK 


2022 Civic Si Sedan


Model ID: FE1E5NJXW

WX/BR 


Honda Accord Hybrid


Hybrid (MY 2022)

Model ID: CV3F1NEW

GY/BK 


Hybrid Sport (MY 2022)

Model ID:CV3F2NEW

+GA/BK 

SI/BK 

+WX/BK 


Hybrid EX (MY 2021)

Model ID: CV3F4MJW

GY/BK 


Hybrid EX-L (MY 2021)

Model ID: CV3F5MJNW

GY/BK 

SI/BK 


Hybrid EX-L (MY 2022)

Model ID: CV3F5NJNW

BK/BK 

GY/BK 



Hybrid Touring (MY 2021)

Model ID: CV3F9MKNW

+GA/BK 


Hybrid Touring (MY 2022)

Model ID: CV3F9NKNW

BK/BK 

+GA/BK 

GY/BK 

+WX/BK 


Honda Accord Sedan 


LX (MY 2022)

Model ID: CV1F1NEW

GY/BK 


Sport (MY 2021)

Model ID: CV1F3MEW

+GA/BK 

+WX/BK 


Sport (MY 2022)

Model ID: CV1F3NEW

BM/BK 

GA/BK 

RF/BK 

SI/BK 

+WX/BK 


Sport SE (MY 2021)

Model ID: CV1F4MENW

BK/BK 

+BM/BK 

+GA/BK 

+WX/BK 


Sport SE  (MY 2022)

Model ID: CV1F4NENW

BK/BK 

GA/BK 

+WX/BK 


EX-L (MY 2021)

Model ID: CV1F5MJNW

+WX/BK 


EX-L (MY 2022)

Model ID: CV1F5NJNW

BK/BK 

RN/IV

SI/BK


Sport 2.0T (MY 2022)

Model ID: CV2F3NJW

WX/BK 


INCOMING NEW SUV's / TRUCKS


Honda Pilot (MY 2022)


Sport

Model ID: YF6H3NEW

BU/BK 


EX-L

Model ID: YF6H5NJNW

+BH/GR 

BK/BK 

BS/GR 

+WX/BK 


Special Edition

Model ID: YF6H2NJNW

GY/BK 


Touring

Model ID: YF6H9NKNW

+BH/GR 

+WX/BK 


Touring 7

Model ID: YF6H6NKNW

+RX/BE 


Elite

Model ID: YF6H0NKNW

BK/BK 

GY/BK 

+WX/BK


Black Edition

Model ID: YF6H7NKXW

+WX/BK 



2021 Honda Passport


Sport

Model ID: YF8H2MEW

GY/BK 

+WX/BK 


EX-L

Model ID: YF8H5MJNW

BK/BK 

GY/BK 

SI/BK 


Elite

Model ID: YF8H0MKNW

+WX/BK 



Honda CR-V


LX (MY 2022)

Model ID: RW2H2NEW

BK/BK 

SX/GR 


SE (MY 2022)

Model ID: RW2H7NEW

BT/BK 

+GA/BK 

+RL/BK 

+WX/BK 


EX (MY 2021)

Model ID: RW2H5MJW

BT/BK 

+GA/BK 

+WX/BK 


EX (MY 2022)

Model ID: RW2H5NJW

BK/BK 

BS/BK 

BT/BK 

+GA/BK 

GX/GR 

GY/BK 

+RN/GR 

+WA/BK   

+WY/IV 


EX-L (MY 2021)

Model ID: RW2H8MJNW

+GA/BK 

GY/BK 

+RN/GR 

SX/GR 

+WY/IV 


EX-L (MY 2022)

Model ID: RW2H8NJNW

BK/BK 

BS/GR  : 

BT/BK  : 

BX/GR  : 

+GA/BK  : 

GX/GR  : 

+RN/GR  : 

SI/BK  : 

SX/GR  : 

+WA/BK  : 

+WY/IV  : 


Touring (MY 2022)

Model ID: RW2H9NKNW

BK/BK  : 

BT/BK  : 

BX/GR  : 

+GA/BK  : 

GX/GR  : 

GY/BK  : 

+WX/BK  : 

+WY/IV  : 


CR-V Hybrid (MY 2022)


EX

Model ID: RT6H5NJW

GY/BK  : 

+WX/BK  : 


EX-L 

Model ID: RT6H8NJNW

BS/GR  : 

GY/BK  : 

+RN/GR  : 

SX/GR  : 


Touring

Model ID: RT6H9NKNW

+GA/BK  : 

SX/GR  : 

+WX/BK  : 



2022 Honda HR-V


LX

Model ID: RU6H3NEW

BK/BK  : 

GY/BK  : 

SX/GR  :


Sport

Model ID: RU6H1NEW

BK/BK  : 

GY/BK  : 

RE/BK  : 


EX

Model ID: RU6H5NJW

BT/BK  : 

GY/BK  :

SI/BK  : 

+WX/BK  : 


EX-L

Model ID: RU6H7NJNW

GY/BK  : 


2022 Honda Odyssey


EX-L 

Model ID: RL6H7NJXW

BS/GR  : 

+BY/BN  : 

GY/BK  : 

+WX/BK  : 

+WY/BE  : 


Touring

Model ID: RL6H8NKXW

GX/GR  : 

GY/BK  : 

+WX/BK  : 

Elite

Model ID: RL6H9NKXW

SX/GR  : 


2022 Honda Ridgeline


Sport

Model ID: YK3F1NEW

BK/BK  :

SI/BK (with HPD Package)  : +WX/BK :


RTL

Model ID: YK3F5NJNW

BS/GR (with Function and Utility Packages)  :

+RL/BK  :

+WY/BE (with Function Package)  MSRP:


RTL-E

Model ID: YK3F7NKNW

BS/GR (with Utility Package) :

GY/BK (with HPD Package)  :

GY/BK (with HPD Package)  :

+WX/BK (with Function+ and Utility Package)  :

+WX/BK (with Function+ and Utility Package)  :


Black Edition

Model ID: YK3F8NKNW

BK/BK (with Function + Package)  :

+WX/BK (with Function + Package)  

How the Chip Shortage Impacts the Car Industry

The re-opening of economies worldwide has resulted in supply chain issues for just about everything. Paper goods, electronics, food products, and more have gone through what supply they had, and even though they continue to manufacture and distribute, they currently struggle to keep up with demand. Unfortunately, the automobile industry wasn't spared from this supply chain phenomenon. So let's take a closer look at how the recent chip shortage has affected the car industry and why.

What Caused the Chip Shortage?

Why is there a chip shortage?

"CCD Chip" licensed under CC BY-SA 2.0 via Flickr by fox-orian

Recent market conditions have impacted the automobile industry in ways we've never seen before. The snowball effect began when automobile factories shut down for several months, through no fault of their own. This shutdown resulted in lower inventory levels as people bought many available vehicles as businesses reopened.

Another snowball effect occurred when those chip manufacturers transitioned their production from supporting the auto industry to the computer segment. All those people that had to work from home needed computers, monitors, modems, phones, and more. Now that the auto manufacturers can start production, they face the problem of not having the parts to complete the process, including electronic chips, because the chip manufacturers have spent the last year trying to keep up with the computer segment demand.

The auto industry represented a small percentage of the chip manufacturing industry before the shutdown. With the additional demand for phones, computers, and other electronics, the chip manufacturers have struggled to keep up with worldwide demand. Political leaders have lobbied their counterparts in those countries with the most production, but the simple fact remains that demand has risen higher than current production rates. Many countries, including the United States, have created stimulus plans to encourage companies to build new factories, but that won't immediately impact the current situation.

Weather and fire have played a role in the chip shortage. Taiwan experienced severe drought over the last months. The chip manufacturing process requires large quantities of pure water, severely impacting Taiwan manufacturers' ability to produce chips. Storms in Texas forced three semiconductor factories to close temporarily. Even a recent fire shut down one manufacturer in Japan responsible for making chips in support of the auto industry.

Why Are Computer Chips Important for New Cars?

You might remember when your most sophisticated piece of electronic equipment in your vehicle was your car stereo or maybe that dash-mounted radar detector. That's not the case any longer. Modern cars have more technology than ever before, and we can expect in-vehicle, safety, and entertainment technology to continue to grow in the auto industry.

You'll find electronic chips in nearly every element of your car. Transmissions now use electronic technology to shift gears and deliver power. Advanced driver-assist systems use various sensors to collect information and rely on computer chips to process the data and communicate that to other vehicle systems like braking, steering, suspension, and more. And all those systems have electronic components, too.

Most infotainment systems feature new technology that syncs your iPhone or Android with Apple CarPlay and Android Auto. These systems rely on chips to link and operate your smartphone, so you can make hands-free calls, access your favorite apps, and stream your playlists while you cruise to and from work. Built-in navigation systems need processing chips to link to satellites and download traffic data and routes.

A recent article in the New York Times cites that the average modern vehicle uses over 3,000 chips to make systems work, from fuel injection to anti-lock braking systems and even your headlights. If one car requires that many chips, you can imagine the impact of a chip shortage on the entire auto industry.

How Has the Chip Shortage Affected the New Car Industry?

The impact of this chip shortage impacts the new car buying experience in several key ways. For starters, the IHS Markit consultancy group reports that the auto industry production as a whole has dropped by 1.3 million vehicles over the first three months of this year because of the shortage.

Delivery Delays

Because of the chip shortage, auto manufacturers currently can't keep up with the demand. If you were to order a new Ford, you'd get a quote for somewhere between 8-10 weeks for delivery. In some cases, buyers experience up to 12 weeks of delay in getting new orders.

Reduced Availability on Certain Models

Like Daimler's Mercedes division, some manufacturers have temporarily shut down factories that produce their lower-priced C-Class sedans. Mercedes has some chip inventory to work with, but has to triage which vehicles get those chips, and they've decided on using them in their higher-priced models. If you want a C-Class sedan, you'll have to wait until the factory re-opens, and that likely won't happen until the chip shortage ends.

Reduced Features

With all the technology installed in vehicles today, some manufacturers have found zero chips to support some special features in their production. One prime example would be Porsche, which has told customers that they can't get the 18-way power-adjustable seat in the Macan SUV for several months because they don't have the chips to operate the seat.

Increased Prices

Supply and demand always drive pricing, and this shortage has undoubtedly had its impact. While no manufacturers have raised prices above the MSRP, many have done away with promotional offers and sales gimmicks because they don't have to right now. Customers that want a new car have very few dealers that can still deliver variety amongst their latest models.

How Has the Chip Shortage Affected the Used Car Industry?

With new inventory down and no immediate relief in sight, many people purchased used cars instead. This resulted in another inventory shortage in the used-car market. Because of this, used vehicle prices have gone up, sometimes above their actual value. Dealerships have to pay top dollar for trade-ins or pay more at auctions to keep up with demand. This benefits consumers looking to purchase a new car and trade in their old vehicle. At Ike Honda, we pay top dollar for your trade, and you can use our online trade evaluator to see how much value is in your car.

Honda continues to produce cars, trucks, and SUVs at a high rate, and Ike Honda in Marion has benefited from this with a steady inventory flow. We encourage you to browse our cars online or visit our dealership. It's never been a better time to trade in your car, and we have the inventory to find you a new vehicle that fits your needs and your budget.

Posted in Car Industry

INCOMING VEHICLES READY TO RESERVE

Hours

  • Monday 7:30am - 6:00pm
  • Tuesday 7:30am - 6:00pm
  • Wednesday 7:30am - 6:00pm
  • Thursday 7:30am - 6:00pm
  • Friday 7:30am - 6:00pm
  • Saturday 7:30am - 6:00pm
  • Sunday 11:00am - 4:00pm